Top 5 Logistics Companies To Buy For 2015: XO Group Inc (XOXO)
XO Group Inc. (XO Group), formerly The Knot, Inc., is a media and technology company. The Company is engaged in the business of weddings, pregnancy and everything in between, providing young women with the information, products and advice to guide them through the transformative events of their lives. Its family of brands began with the wedding brand, The Knot, and it also include WeddingChannel.com, The Nest, The Bump and Ijie.com. XO Group has its presence in all media from the Web to social media and mobile, magazines and books, and video - and social platforms. XO Group has businesses in online sponsorship and advertising, registry services, ecommerce and publishing.
The Company has a network of Websites under several different brands, TheKnot.com, the wedding Website, WeddingChannel.com, the wedding registry site and wedding vendor review site with nearly 350,000 reviews, TheNest.com, a site for newlyweds and new couples, and TheBump.com, a pre-natal and pregnancy Website. These sites offer content and services tailored to the engaged, newly married, and pregnant audiences. Weddings, nesting, and first-time pregnancy are information-intensive events requiring research, planning, and decision-making.
The sites provides future brides and grooms with databases that draw on thousands of articles about weddings, including planning advice, etiquette, Q&As, real wedding stories, tips on getting engaged, fashion, beauty, grooms, the wedding party, and honeymoons. TheNest.com offers information and resources on merging bank accounts and making dinner, with searchable databases for recipes, home decor, and real estate. For couples who are getting ready for a baby, the same urgent need for information surfaces, which the Company provides at TheBump.com with baby naming tools, nursery decor ideas, and a host of health and development-related information. Each of the content areas offers articles, ideas, h! undreds of photo slideshows, and videos, all covering a wide range of styles,! perspectives, budgets, traditions, lifestyles and ethnicities.
Active Community Participation and Social Networking
The community areas on XO Group websites generate member involvement through message boards, blogs, and personalized interactive services. Women who are planning their weddings actively seek forums to exchange ideas and ask questions. The community areas feature 24-hour activity.
Through blogs, message boards, and photo-posting features, all XO Group sites feature many forms of user-generated content related to the particular interests of its audience. Recent brides post wedding photos, vendor reviews, and their own wedding advice for future brides. Recent home purchasers post home-buying stories, before and after photos, and photos of their own home decor ideas. Pregnant women post chronicles of their pregnancies, reviews of their doctors, photos of their nurseries, and stories of the ir newborns at key developmental stages.
TheKnot.com offers, personalized wedding planning tools, including checklists, budgeters, guest list managers, calendars, and reminder services. An online scrapbook gives users the ability to save favorite dresses, articles, photos, vendors, honeymoons, wedding supplies, and other planning information. After a couples wedding day, these personalized tools are automatically converted to its newlywed Website, TheNest.com, to help them organize their new life as a married couple. The guest list manager is used to track thank-you notes, and couples receive an entirely new checklist and budgeter to help them organize their newlywed to-dos and finances. On TheBump.com, it offers checklists, budget tools, a baby name tool, and tools to track everything from ovulation to breastfeeding. These tools are also available on mobile platforms, which provide its users the ability to! modify b! udgets and c heck off tasks from the convenience of their mobile phones. !
The Company offers personal pregnancy and baby websites through TheBump.com. XO Group Websites offers tools to assist with shopping for key elements of a wedding. Its wedding planning sites highlight a searchable bridal gown database with more than 5,000 gown images from over 200 designers, plus searchable databases for bridesmaid, mother-of-the-bride, and flower girl dresses, bridal accessories, engagement and wedding rings and tuxedos. The sites also offer search tools for honeymoon resorts, jewelry, and tabletop products. Local Resource Listings
The local resource areas on XO Group websites provide access to the local wedding market through online regional guides that host nearly 21,000 local vendors who display over 28,000 profiles, highlighting offerings for reception halls, bands, florists, caterers and other wedding-related products and services across 85 local markets in North America.
One-Stop Registry Shopping Service
We ddingChannel.com is the registry site online. Its patented registry aggregation service offers couples and their guests one place to view all their gift registries via a registry system that searches approximately 4.5 million registries from many retail partners, including Macys, Crate & Barrel, Williams-Sonoma, Bed, Bath & Beyond, Target, Amazon.com, Tiffany & Co., JCPenney and others. TheBump.com uses the same patented registry aggregation service to focus on baby registries, including Target, Buy Buy Baby, Diapers.com, Pottery Barn Kids and more.
The Company integrates informative content with online shops that feature an array of attendant gifts, favors, and supplies that relate to the wedding itself, as well as apparel, toys, gifts, and other goods for babies. It sells directly to consumers through its integrated shopping destinations, The Knot Wedding Shop, the WeddingChannel Store and The Bump Baby Shop. These online stores o! ffer over! 4,000 products, including cocktail napkins, wedding bubbles and bells, candy! and cook! ies, ring pillows, toasting flutes, reception decorations, table centerpieces, goblets and glasses, garters, and unity candles.
Broadband Video Content
The Knot TV is a continuous video stream that includes a range of wedding content, including shows about choosing a creative cake, hiring the videographer, planning dream honeymoons and learning about real weddings across the country. It produces video on demand content for The Knot, The Nest, and The Bump brands, covering everything from wedding fashion to home tours to mommy advice. The Knot TV On Demand provides video content from bridal fashion runway shows for brides to watch when they want, including programs on the trends in dresses, silhouettes, necklines, and accessories. Its video content is also distributed to MSN.com video, YouTube, and Sling Media. The Knot TV also features live programming with limited runs of The Knot LIVE, a weekly magazine format show.
Informative E-ma il
Members of XO Group Websites subscribe to newsletters and e-mail updates, many of which are targeted with information for members in a specific stage of the wedding planning process. Other newsletters and e-mails are focused on specific topics, including honeymoon deals and personalized e-mails containing relevant local information or offers, such as bridal events or dress sample sales. E-mails are also sent to members of The Nest and The Bump with sponsored promotions and information about their stage of pregnancy or the age of their newborn.
Niche Website Network and Sister Sites
The Company also owns and operates a network of targeted websites that offer services of interest to its core audience of engaged couples. These include niche weddings sites such as ChineseWeddingsbyTheKnot.com, BeachWeddingsbyTheKnot.com, GayWeddingsbyTheKnot.com and over 300 other sites tailored to the searched-for we! dding des! tinations and themes. The s ites features local listings, forums, real wedding photos an! d local p! lanning advice.
The Company sells both the national and local editions of The Knot Weddings magazines through newsstands, bookstores, and on its Website, and it distributes local editions of The Bump pregnancy guide to doctors offices across the country. It also offers a library of books complementing the content on its lifestages websites.
The Knot Weddings National Magazine
It publishes The Knot Weddings magazine four times a year. It features hundreds of dresses from the industrys top designers. Also featured is an array of photos of wedding party attire and accessories, including bridesmaid, mother-of-the-bride, and flower girl dresses, as well as veils, shoes, and tuxedos.
The Knot Weddings Local Magazines
It publishes regional wedding magazines semi-annually in 17 markets in the United States. The Knots regional magazines combine national editorial content with up-to-date, region-specific inf ormation, including sections featuring real weddings within the market, making these publications a must-have wedding planning companion for engaged couples.
The Bump Magazine
A pocketbook-sized magazine for first-time moms, The Bump magazine features local resources and modern advice from its editors and nationally-recognized experts.
The Company sells both the national and local editions of The Knot Weddings magazines through newsstands, bookstores, and on its Website, and it distributes local editions of The Bump pregnancy guide to doctors offices across the country. It also offers a library of books complementing the content on its lifestages Websites. It publishes The Knot Weddings magazine four times a year.
The Company publishes regional wedding magazines semi-annually in 17 markets in the United States. The Knots regional magazines combine national editorial content with up-t! o-date, r! egion-specific informa tion, including sections featuring real weddings within the ! market, m! aking these publications a must-have wedding planning companion for engaged couples.
A pocketbook-sized magazine for first-time moms, The Bump magazine features local resources and modern advice from our editors and nationally-recognized experts. Distributed at no charge through OB/GYN offices in 20 markets nationwide, The Bump magazine is specifically designed to connect first-time parents with the information and resources they need to prepare for a baby. It publishes The Bump magazine semi-annually.
The Company offers a library of up-to-date wedding books authored by itsChief Content Officer Carley Roney and published by divisions of Random House and Chronicle Books. Its first three-book wedding planning series published by Random Houses Broadway Books includes The Knot Ultimate Wedding Planner, The Knot Complete Guide to Weddings in the Real World, and The Knot Guide to Wedding Vows and Traditions. These books feature information on everything a b ride and groom need to know when planning their wedding and includes worksheets, checklists, etiquette, and answers to frequently asked questions. Its gift book series published by Chronicle Books includes The Knot Book of Wedding Gowns, The Knot Book of Wedding Flowers, The Knot Guide for the Mother of the Bride, and The Knot Guide for the Groom. Its second planning series, published by Random Houses Clarkson Potter, includes The Knot Guide to Destination Weddings, The Knot Book of Wedding Lists and The Knot Bridesmaid Handbook.
The Company offers a series of books for The Nest brand published by Clarkson Potter. The first book in the series, The Nest Newlywed Handbook, goes on the topics of interest to the newlywed, from changing its name to deciding how to divide up the daily chores. The second title, The Nest Home Design Handbook, is a four-color, photo-filled book on home decoration and design.
The Compan! y compete! s with Brides magazine (pu blished by Conde Nast), Bridal Guide (published by RFP LLC) ! and Marth! a Stewart Weddings.Advisors' Opinion:
- [By Jake L'Ecuyer]
Leading and Lagging Sectors
Non-cyclical consumer goods & services shares climbed around 0.22 percent in trading on Friday. Leading the sector was strength from American Public Education (NASDAQ: APEI) and XO Group (NASDAQ: XOXO). In trading on Friday, telecommunications services shares were relative laggards, down on the day by about 0.41 percent.
source from Top Penny Stocks For 2015:http://www.seekpennystocks.com/top-5-logistics-companies-to-buy-for-2015.html